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A Blue Print for Success

MET management student Ms. Darshana Dave won the second prize in the ‘Blue Print’ paper presentation and ‘Marketing U’ a marketing plan preparation. Symbiosis Institute of Information Technology (SIIT), Pune organized this event ‘Graffiti-Technology & Business’. The theme of the event was Innovation, Technology, Sustainability and Society.

‘Blue Print’ paper presentation: MET management student Ms. Darshana Dave was selected for the second round along with the teams from Symbiosis Institute of International Business, Symbiosis Institute of Media & Communication, Fergusson College Pune, Govt College of Engg, Amravati College. In the final round, Ms. Darshana Dave presented the research papers and won the second prize. The topic of her presentation was “Social Networking: Next Big thing for marketing in India”.

‘Marketing U’ marketing plan preparation: Once again Ms. Darshana Dave MET management student along with Udit Sethi and Mukul Rangan from SIIMS, Pune won second prize. There were 13 teams some of which belonged to Symbiosis Institute of International Business, Symbiosis Institute of Media & Communication, Fergusson College - Pune, Pumba, Welingkar, Sinhagad Institute of Management etc. The topic for marketing plan preparation was ‘Marketing plan for a recipe book in India’ for the first round and ‘Marketing idea for promotion of shutting down the pubs and discos at midnight’ for the final round.

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