Enquire Now

Thankyou

Apply Now
Campus News

Campus News

Live Project with “cottonking”

Live Project with “cottonking”
Live Project with “cottonking”
Live Project with “cottonking”
Live Project with “cottonking”
Live Project with “cottonking”

MET eMBA students got a window of opportunity to work on a Live Project for renowned brand “cottonking”.

The live research was accomplished on the basis of Brand Asset Valuator model of Brand Equity, which helps to understand where a brand stands in the market.

A great learning experience for eMBA students which aids them to understand major aspects on how these models can be practically used in a business environment.

MET eMBA students are thankful to Prof. Anand Limaye and Prof. Arun Patil for their emphatic support throughout the project. Also, Indebted to Mr. Koushik Marathe, Director - Cottonking and Mr. Deepak Minocha, Marketing Head - Cottonking for the golden opportunity to work for the brand and trusting them with the recommendations provided for the brand.

Tags: MET Asian Management Development Centre