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Publications

Publications

Knowledge at MET

The Higher Education-Employment Curve

India's key strength is its favourable demography - the average age of its population will be 29 years in 2020. The demographic dividen...

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Is Pricing The Most Important Driver in Ensuring Critical Market Access for Pharmaceutical Products in India?

The pharmaceutical market globally is witnessing a drastic change with competitive pressures getting more and more intense. Companies ar...

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Triggers That Could Become “Purchase Probabilities” In Affordable Housing Demand

Purchase Intention is a very common measure constantly measured in many consumer behaviour studies, but the score derived from here alwa...

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An Analytical Study of Changes in Consumer Shopping Behavior Strategies with Special Reference to Organized Retail Sector in Nashik City

Retailing plays a vital role in the world economy. Indian retailing industry has seen outstanding changes. The retail sector in ...

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Exploring Consumer Attitude and Buying Behaviour towards Mens Formal Footwear

The research paper explores the consumer attitude and buying behaviour towards men's formal footwear. Quantitative data was collected t...

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A Study on Factors Influencing the Employee Retention

This study aimed to determine the impacting drivers of employee retention using behavioural economic insights in Practices and policies,...

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Impact of Content Writing from the Company’s Perspective

Management can be described, as a social process involving responsibility for economical and effective planning & regulation of oper...

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Consumer’s Perception towards Buying Groceries Pre and during Covid-19 Pandemic

The COVID-19 pandemic has fundamentally impacted our lives and changed the world as we know it. People are living differently...

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Analysis of Indian Automobile Industry in Covid-19

The purpose of this research paper is to understand the condition of the Indian Automobile Industry during this COVID-19 pandemic. The p...

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Reducing the Usage of Plastic by Way of Providing Alternatives

Economic development significantly contributes to improvements in life standards. Therefore, both economic development and environmental conservat...

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Exposure & Effectiveness of Digital Media Amongst Youth in Mumbai

In marketing, the impacts of technology are diverse. Organizations are tasked with managing more marketing options than ever before, and con...

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Client Servicing in FinTech Industry

The buzz around fintech has gained substantial attention of traditional financial institutions, startups, venture capitalists and regu...

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