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METamorphosis of Mr. Idea
Grand inter-collegiate mass media fest at MET IMM

MET IMM has undergone a remarkable METamorphosis since its inception; it has evolved into becoming Mumbai’s media stronghold for budding media professionals. To mark the effort towards this unbeaten path of change, MET IMM has pioneered ‘METamorphosis’- a professional media event. It not only serves as a hibernating nest for masses but also as a profound platform to unleash fresh talent. This year METamorphosis was intended to capture a change which is a part of everyday media through an interesting tale of an evergreen hero called ‘Mr. Idea’.

From December 12-14, 2012, MET witnessed an amalgamation of prominent media entities. Ravi Deshpande (Chairman & Chief Creative Officer-Contract Advertising) &  Shekhar Ravjiani( Music Director) welcomed  Mr. Idea's at the Inaugural ceremony. Rajeev Khandelwal with the Table 21 Team, Prem Kamath (Head- Chanel V), Prasoon Pandey (Founder-Corcoise Films), Arun Iyer(NCD-Lowe Lintas), Munwar Sayed (Owner- Triton Communications), Abhijit Avasthi (NCD- Ogilvy), Prashant Bhardwaj (Producer-Pumpkin Media), Tista Sen (NCD-JWT), Nagesh Kukunoor, Chinmay Mandlekar (Actor & writer), Mangesh Desai (Actor), Santosh Kanekar (Producer & Owner of Aatharv Theatre) and many more graced the fest with their presence across 4 panel discussions and more than 20 on ground events. They enlightened more than 450 young students who participated in the fest from colleges across Mumbai.The fest concluded with a mega ‘Grand Finale’ where in the IMM students entertained the audience with their fabulous performances. Mr. Pankaj Bhujbal, Hon Secretary - MET, felicitated the event prize winners.

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