In India, Digital Media business is growing at the rate of 30%, which is highest across all business sectors. Today India has more than 700 million Internet users, projected to grow to over 974 million users by 2025. In FY20, the Indian digital segment grew by 35% due to upsurge in paid subscriber base across all OTT platforms.
The Advanced Diploma in Mass Media with specialization in Digital Marketing has a 360° approach, imparting conceptual training with intensive hands-on approach. This experiential pedagogy gives you an edge, making you employable and ready in the dynamic, fast-growing field of digital marketing.
Digital Media keeps not only growing rapidly, but is also a constantly evolving industry. The Digital Marketing Course curriculum is designed in such a manner that any new developments are immediately incorporated in to the curriculum, keeping you continuously updated and in sync with the industry.
Advanced Diploma in Mass Media (ADMM) is a professional-level media training programme, including 2 certificates and Internship for immersive practical industry training, conducted over a period of 18 months.
An insightful induction programme is held prior to the course commencement.
CIMM gives a foundation of mass media as a business. This certificate is based on the convergence approach and therefore relevant across the streams.
This specialization module allows the students to gain a concrete perspective of the functional aspects of their chosen vertical and understand the business cycles of the media’s used to run the domain well. It is aimed at creating resourcefulness, enhancing networking skills and encourages teamwork.
The Module - 1 concludes at students taking up a two to three internship where they are able to understand the uncertainties and business pressure learn the actual tricks of the trade and implement their classroom learnings to real situations.
This module is targeted towards bringing the students at par with standards set in the industry. The extensive focus is on implementation based learning. The students also create their portfolios.
On successful completion of academic and internship evaluations, the Placement Cell assists students getting access to the best of career opportunities.
CIMM gives a foundation of mass media as a business. This certificate is based on the convergence approach and therefore relevant across the streams